ABS-CBN Maintained its Leadership in Terms of Nationwide Television Viewership in August.

Pawang Kapamilya shows ang bumuo sa top ten list ng pinakapinapanood na programa sa bansa kaya naman ABS-CBN pa rin ang nanguna sa buong bansa noong Agosto sa average national audience share na 47%, o 14 puntos ang lamang sa 33% ng GMA, base sa datos ng Kantar Media.

Nangunguna pa rin sa listahan “FPJ’s Ang Probinsyano” na may average national TV rating na 41.2%. Patuloy ngang sinusubaybayan ng sambayanan ang napapanahong mga tinatalakay ng programa kasabay ang magagandang asal na patuloy na binabahagi nito gabi-gabi.

Sinundan ito ng kakatapos lang na “The Voice Kids” (39.4%) kung saan panalo ang pangarap ng young artist na si Joshua ng FamiLEA na siyang hinirang bilang grand winner; at “Dolce Amore” (34.5%) kung saan masayang nagtapos ang love story nina Serena at Tenten.

Mainit din na tinanggap sa primetime ang pagbabalik nina James Reid at Nadine Lustre matapos pumalo ang seryeng “Till I Met You” sa average national TV rating na 28.5% at agad na nakuha ang ikapitong pwesto.

Pasok rin sa top ten ang “Wansapanataym” (34.1%), “TV Patrol” (32.7%), “MMK” (31.8%), “Home Sweetie Home” (28.2%), “Goin Bulilit” (27.2%) at “TV Patrol Weekend” (22.4%)

Pumalo ang ABS-CBN sa average national audience share na 50% sa primetime o 19 puntos ang lamang sa GMA na nakatamo lang ng 31%. Ang primetime ang pinakamahalagang timeblock dahil sa mga oras na ito may pinakamaraming nanonood kung kaya’t importante ito sa advertisers na naglalagay ng patalastas para maabot ang mas nakararaming Pilipino sa buong bansa. 

Bukod sa primetime, namayagpag din ang ABS-CBN sa lahat ng time blocks nationwide noong Hulyo. Wagi ang ABS-CBN sa morning block (6AM to 12NN) sa audience share na 41% vs GMA na may 35%; sa noontime block (12NN to 3PM) kung saan nakatamo ito ng 45% kontra 33% ng GMA, at sa afternoon block (3PM to 6PM) kung saan pumalo ito sa 48% audience share vs GMA na may 32%.

Panalo rin ang Kapamilya sa Total Luzon sa average audience share na 41% vs GMA na may 36%; sa Total Visayas kung saan nagtala ito ng 57% vs GMA na may 24%; at sa Total Mindanao sa audience share na 60% vs GMA na mayroon lang 26%. Maging sa Total Balance Luzon, ABS-CBN pa rin ang panalo sa average audience share na 49% vs kalaban na may 34% at sa Metro Manila kung saan pumelo ang ABS-CBN ng 37% kontra GMA na may 33%.

TABLE 1.  TOTAL DAY NATIONAL TV VIEWERSHIP (URBAN AND RURAL) IN AUGUST 2016 BY HOUSEHOLDS

RANK	TV NETWORK	AUDIENCE SHARE IN %
1	ABS-CBN	47
2	GMA	33
3	TV5	6
Source: Kantar Media

TABLE 2.  NATIONAL PRIMETIME (6PM-12MN) TV VIEWERSHIP (URBAN AND RURAL) IN AUGUST 2016 BY HOUSEHOLDS

RANK	TV NETWORK	AUDIENCE SHARE IN %
1	ABS-CBN	50
2	GMA	31
3	TV5	6
Source: Kantar Media

TABLE 3.  NATIONAL MORNING (6AM-12NN) TV VIEWERSHIP (URBAN AND RURAL) IN AUGUST 2016 BY HOUSEHOLDS

RANK	TV NETWORK	AUDIENCE SHARE IN %
1	ABS-CBN	41
2	GMA	35
3	TV5	5
Source: Kantar Media

TABLE 4.  NATIONAL NOONTIME (12NN-3PM) TV VIEWERSHIP (URBAN AND RURAL) IN AUGUST 2016 BY HOUSEHOLDS

RANK	TV NETWORK	AUDIENCE SHARE IN %
1	ABS-CBN	45
2	GMA	33
3	TV5	5
Source: Kantar Media

TABLE 5.  NATIONAL AFTERNOON (3PM-6PM) TV VIEWERSHIP (URBAN AND RURAL) IN AUGUST 2016 BY HOUSEHOLDS

RANK	TV NETWORK	AUDIENCE SHARE IN %
1	ABS-CBN	48
2	GMA	32
3	TV5	6
Source: Kantar Media

TABLE 6.  TOTAL DAY LUZON TV VIEWERSHIP (URBAN AND RURAL) IN AUGUST 2016 BY HOUSEHOLDS

RANK	TV NETWORK	AUDIENCE SHARE IN %
1	ABS-CBN	41
2	GMA	36
3	TV5	6
Source: Kantar Media

TABLE 7.  TOTAL DAY VISAYAS TV VIEWERSHIP (URBAN AND RURAL) IN AUGUST 2016 BY HOUSEHOLDS

RANK	TV NETWORK	AUDIENCE SHARE IN %
1	ABS-CBN	57
2	GMA	24
3	TV5	7
Source: Kantar Media

TABLE 8.  TOTAL DAY MINDANAO TV VIEWERSHIP (URBAN AND RURAL) IN AUGUST 2016 BY HOUSEHOLDS

RANK	TV NETWORK	AUDIENCE SHARE IN %
1	ABS-CBN	60
2	GMA	26
3	TV5	5
Source: Kantar Media

TABLE 9.  TOTAL DAY BALANCE LUZON TV VIEWERSHIP (URBAN AND RURAL) IN AUGUST 2016 BY HOUSEHOLDS

RANK	TV NETWORK	AUDIENCE SHARE IN %
1	ABS-CBN	49
2	GMA	34
3	TV5	5
Source: Kantar Media

TABLE 10.  TOTAL DAY METRO MANILA VIEWERSHIP (URBAN AND RURAL) IN AUGUST 2016 BY HOUSEHOLDS

RANK	TV NETWORK	AUDIENCE SHARE IN %
1	ABS-CBN	37
2	GMA	33
3	TV5	6
Source: Kantar Media

TABLE 11.  TOP 20 PROGRAMS IN AUGUST 2016 (NATIONAL URBAN AND RURAL HOMES)

Rank	Channel	Title	Rating in %
1	ABS-CBN	FPJ’S ANG PROBINSYANO	41.2
2	ABS-CBN	THE VOICE KIDS	39.4
3	ABS-CBN	DOLCE AMORE	34.5
4	ABS-CBN	WANSAPANATAYM	34.1
5	ABS-CBN	TV PATROL	32.7
6	ABS-CBN	MMK 25	31.8
7	ABS-CBN	TILL I MET YOU	28.5
8	ABS-CBN	HOME SWEETIE HOME	28.2
9	ABS-CBN	GOIN’ BULILIT	27.2
10	ABS-CBN	TV PATROL WEEKEND	22.4
11	GMA	24 ORAS	21.8
12	ABS-CBN	IPAGLABAN MO	21.4
13	GMA	ENCANTADIA	21.0
14	ABS-CBN	IT’S SHOWTIME (SATURDAY)	20.4
15	GMA	PEPITO MANALOTO ANG TUNAY NA KUWENTO	20.3
16	ABS-CBN	S.O.C.O. (A SCENE OF THE CRIME OPERATIVES)	20.2
	GMA	MAGPAKAILANMAN	20.2
17	ABS-CBN	RATED K HANDA NA BA KAYO?	19.9
18	ABS-CBN	MINUTE TO WIN IT LAST MAN STANDING	19.5
19	ABS-CBN	DOBLE KARA	19.0
	ABS-CBN	IT’S SHOWTIME	19.0
20	ABS-CBN	FAMILY FEUD	18.8

-ABS-CBNnews

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